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Richards'
Southern
Fried

Atlanta, GA

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Richards'
Southern
Fried

Atlanta, GA

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Richards' Southern Fried

Atlanta, GA

___

Richards' Southern
Fried

Atlanta, GA

___

When James Beard-nominated chef Todd Richards approached Green Olive about branding his fried chicken concept, we got to work creating a visual identity that pays homage to the past through the use of layered type and light-hearted illustration (note the graphical reference to the “fox in the henhouse).

The brand is evocative of vintage restaurant signage, with its references to luncheonettes and diners of the era. The geometric, condensed lettering evokes a sense of modernity, while the supporting type, reminiscent of painted signage, adds playfulness and looks back to decades past.

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Selected Works

The Lodge at SonomaDesign | Sonoma, CA

Cotton House HotelDesign & Public Relations | Cleveland, MS

The Pool ClubDesign | Dallas, TX

Havana Cabana HotelDesign | Key West, FL

Sweetwater Brewing CompanyPublic Relations | Atlanta, GA

Loews HotelsDesign | International Brand

Sotherly HotelsDesign | National Brand

Marriott HotelsDesign | International Brand

Westin HotelsDesign | International Brand

The Ritz-CarltonDesign | International Brand

Stray HorseDesign | Houston, TX

All WaterDesign | Seattle, WA

Shorebreak ResortDesign | Huntington Beach, CA

The HubDesign | Watersound Beach, FL

C. Ellet'sDesign | Atlanta, GA

City PharmacyDesign | Covington, GA

Fox Bros. Bar-B-QPublic Relations & Design | Atlanta, GA

Sugarfire Smoke HousePublic Relations | Multiple Locations Across the Midwest

Chicken + BeerPublic Relations & Design | Atlanta, GA

Southern NationalPublic Relations & Design | Mobile, AL

Taqueria del SolPublic Relations | Atlanta, GA

SmithfieldPublic Relations | Smithfield, VA

Chef Tim ByresPublic Relations | Dallas, TX

Precinct Kitchen + BarDesign | Boston, MA

Pie ProvisionsDesign | Woodstock, GA

SalataPublic Relations | National Brand

ScoutDesign | Atlanta, GA

Holler & DashPublic Relations

SupericaDesign | Atlanta, GA

The El FelixDesign | Alpharetta, GA

Olive & SinclairPublic Relations & Design | Nashville, TN

The AshburnDesign | Chicago, IL

Fish BarDesign | New York, NY

Goo Goo ClusterPublic Relations & Design | Nashville, TN

Rowe BarDesign | St. Pete Beach, FL

St. Johns Provision Co.Design | Jacksonville, FL

Richards' Southern FriedDesign | Atlanta, GA

Community SmithPublic Relations & Design | Atlanta, GA

Village LawnDesign | Gulf Shores, AL

CanoePublic Relations & Design | Atlanta, GA

Bank & BourbonPublic Relations & Design | Philadelphia, PA

Mason'sPublic Relations & Design | Nashville, TN

Georgian TerracePublic Relations & Design | Atlanta, GA

Total Beverage SolutionPublic Relations & Design | National Campaign

Atlanta

Atlanta

Atlanta

Atlanta

New York

New York

New York

New York

San Diego

San Diego

San Diego

San Diego

© Green Olive Media

© Green Olive Media

© Green Olive Media

© Green Olive Media

© Green Olive Media