Cotton House Hotel
Cleveland, MS
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Cotton House Hotel
Cleveland, MS
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Cotton House Hotel
Cleveland, MS
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Cotton House Hotel
Cleveland, MS
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Cotton House Hotel
Cleveland, MS
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Located in the heart of the Mississippi Delta, Cotton House is a celebration of a southern way of life, evoking the welcoming spirit and communal nature of the hardworking, hard-playing people and the heritage of the area. As a member of the Southern Living Hotel Collection™ and Marriott Tribute Portfolio, the hotel pays homage to the tradition of southern hospitality, promising a tailored experience that blends elements of the old and new Delta to create a one-of-a-kind destination as authentic to the region as catfish and the blues.
Located in the heart of the Mississippi Delta, Cotton House is a celebration of a southern way of life, evoking the welcoming spirit and communal nature of the hardworking, hard-playing people and the heritage of the area. As a member of the Southern Living Hotel Collection™ and Marriott Tribute Portfolio, the hotel pays homage to the tradition of southern hospitality, promising a tailored experience that blends elements of the old and new Delta to create a one-of-a-kind destination as authentic to the region as catfish and the blues.
Located in the heart of the Mississippi Delta, Cotton House is a celebration of a southern way of life, evoking the welcoming spirit and communal nature of the hardworking, hard-playing people and the heritage of the area. As a member of the Southern Living Hotel Collection™ and Marriott Tribute Portfolio, the hotel pays homage to the tradition of southern hospitality, promising a tailored experience that blends elements of the old and new Delta to create a one-of-a-kind destination as authentic to the region as catfish and the blues.
Located in the heart of the Mississippi Delta, Cotton House is a celebration of a southern way of life, evoking the welcoming spirit and communal nature of the hardworking, hard-playing people and the heritage of the area. As a member of the Southern Living Hotel Collection™ and Marriott Tribute Portfolio, the hotel pays homage to the tradition of southern hospitality, promising a tailored experience that blends elements of the old and new Delta to create a one-of-a-kind destination as authentic to the region as catfish and the blues.
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Website Design
Collateral Design
Sales & Marketing Materials
Creative Copywriting
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Website Design
Collateral Design
Sales & Marketing Materials
Creative Copywriting
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Website Design
Collateral Design
Sales & Marketing Materials
Creative Copywriting
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Website Design
Collateral Design
Sales & Marketing Materials
Creative Copywriting
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Website Design
Collateral Design
Sales & Marketing Materials
Creative Copywriting
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
PROCESS
Green Olive Media came on board looking to celebrate the Mississippi Delta’s reputation as the most southern place in the world, and quickly got to work establishing the brand’s rich identity, rooted in the simple things life has to offer — friends and family, food and drink, a good story, and music for the soul. While a logo had already been designed for the property, our team saw the opportunity to breathe whimsical and lighthearted life into Cotton House’s personality. Quirkier and more “in-and-of the place” than the regional competition, we focused our efforts on simple, yet effective visuals employing playful typography, clever copywriting, a restrained color palette, and imagery suggestive of the hotel’s home in the Delta. This approach was applied to a wide array of touchpoints ranging from sales and marketing materials to a robust vanity website and guest room collateral, including a recipe box that doubles as an in-room directory. Our communications team focused on increasing brand recognition at a national level, as well as brand awareness and loyalty among the Mississippi community and its visitors. We crafted targeted press lists of lifestyle writers across the nation, in addition to regionally-based, tailored messaging to highlight the hotel’s design, its location on Downtown Cleveland’s central Cotton Row, and the area’s heritage. Our social media team built and maintained an interactive presence on Facebook, Instagram and Twitter to guide the online conversation and engage with the hotel’s followers. Utilizing our creativity and understanding of the hotel market, Green Olive developed specialty on-premise programming, and with the support of our design team, instituted a custom email marketing program to inform subscribers of updated happenings and ongoing promotions.
Green Olive Media came on board looking to celebrate the Mississippi Delta’s reputation as the most southern place in the world, and quickly got to work establishing the brand’s rich identity, rooted in the simple things life has to offer — friends and family, food and drink, a good story, and music for the soul. While a logo had already been designed for the property, our team saw the opportunity to breathe whimsical and lighthearted life into Cotton House’s personality. Quirkier and more “in-and-of the place” than the regional competition, we focused our efforts on simple, yet effective visuals employing playful typography, clever copywriting, a restrained color palette, and imagery suggestive of the hotel’s home in the Delta. This approach was applied to a wide array of touchpoints ranging from sales and marketing materials to a robust vanity website and guest room collateral, including a recipe box that doubles as an in-room directory. Our communications team focused on increasing brand recognition at a national level, as well as brand awareness and loyalty among the Mississippi community and its visitors. We crafted targeted press lists of lifestyle writers across the nation, in addition to regionally-based, tailored messaging to highlight the hotel’s design, its location on Downtown Cleveland’s central Cotton Row, and the area’s heritage. Our social media team built and maintained an interactive presence on Facebook, Instagram and Twitter to guide the online conversation and engage with the hotel’s followers. Utilizing our creativity and understanding of the hotel market, Green Olive developed specialty on-premise programming, and with the support of our design team, instituted a custom email marketing program to inform subscribers of updated happenings and ongoing promotions.
Green Olive Media came on board looking to celebrate the Mississippi Delta’s reputation as the most southern place in the world, and quickly got to work establishing the brand’s rich identity, rooted in the simple things life has to offer — friends and family, food and drink, a good story, and music for the soul. While a logo had already been designed for the property, our team saw the opportunity to breathe whimsical and lighthearted life into Cotton House’s personality. Quirkier and more “in-and-of the place” than the regional competition, we focused our efforts on simple, yet effective visuals employing playful typography, clever copywriting, a restrained color palette, and imagery suggestive of the hotel’s home in the Delta. This approach was applied to a wide array of touchpoints ranging from sales and marketing materials to a robust vanity website and guest room collateral, including a recipe box that doubles as an in-room directory. Our communications team focused on increasing brand recognition at a national level, as well as brand awareness and loyalty among the Mississippi community and its visitors. We crafted targeted press lists of lifestyle writers across the nation, in addition to regionally-based, tailored messaging to highlight the hotel’s design, its location on Downtown Cleveland’s central Cotton Row, and the area’s heritage. Our social media team built and maintained an interactive presence on Facebook, Instagram and Twitter to guide the online conversation and engage with the hotel’s followers. Utilizing our creativity and understanding of the hotel market, Green Olive developed specialty on-premise programming, and with the support of our design team, instituted a custom email marketing program to inform subscribers of updated happenings and ongoing promotions.
Green Olive Media came on board looking to celebrate the Mississippi Delta’s reputation as the most southern place in the world, and quickly got to work establishing the brand’s rich identity, rooted in the simple things life has to offer — friends and family, food and drink, a good story, and music for the soul. While a logo had already been designed for the property, our team saw the opportunity to breathe whimsical and lighthearted life into Cotton House’s personality. Quirkier and more “in-and-of the place” than the regional competition, we focused our efforts on simple, yet effective visuals employing playful typography, clever copywriting, a restrained color palette, and imagery suggestive of the hotel’s home in the Delta. This approach was applied to a wide array of touchpoints ranging from sales and marketing materials to a robust vanity website and guest room collateral, including a recipe box that doubles as an in-room directory. Our communications team focused on increasing brand recognition at a national level, as well as brand awareness and loyalty among the Mississippi community and its visitors. We crafted targeted press lists of lifestyle writers across the nation, in addition to regionally-based, tailored messaging to highlight the hotel’s design, its location on Downtown Cleveland’s central Cotton Row, and the area’s heritage. Our social media team built and maintained an interactive presence on Facebook, Instagram and Twitter to guide the online conversation and engage with the hotel’s followers. Utilizing our creativity and understanding of the hotel market, Green Olive developed specialty on-premise programming, and with the support of our design team, instituted a custom email marketing program to inform subscribers of updated happenings and ongoing promotions.
RESULTS
Green Olive Media successfully secured coverage of Cotton House in target media publications, hosted FAM trips for relevant members of the press, and orchestrated programming that promoted the brand’s unique value. Hotel packages, pop-up dinners, and a monthly artist series garnered a positive response. Specifically, we attracted attention from visitors and locals alike through the coordination 0f unique packages with the Grammy Museum Mississippi and Delta State University’s Bologna Performing Arts Center, where patrons were able to bundle show and tour tickets with an overnight stay at Cotton House. Green Olive also conceptualized a one-of-a-kind Valentine’s Day package, offering guests a romantic stay at the hotel, complete with champagne and a rooftop dinner, ultimately creating buzz around the hotel’s on-property amenities. Green Olive Media was responsible for key press placements in award-winning publications, including Southern Living, Garden & Gun, Mississippi Magazine, Delta Magazine and Mississippi Business Journal. We also activated a strong social media strategy focused on creating and building the brand’s online presence, honing in on the brand’s voice and messaging to build long-lasting relationships and experiences within the community. Our team created, organized and planned content that would resonate with the hotel’s audience and successfully sparked interest in on-property dining at Bar Fontaine and Delta Meat Market, unique special events and packages, and local happenings including those hosted by the Grammy Museum and Bologna Performing Arts Center. Green Olive worked closely with relevant influencers to connect the Cotton House brand with a wider reaching audience and secured widely-impactful Instagram “takeovers” with the Southern Living Hotel Collection. Through these efforts, the hotel’s following on Instagram grew by roughly 2,500%, and by over 4,000% on Facebook over the course of our first year of engagement.
Green Olive Media successfully secured coverage of Cotton House in target media publications, hosted FAM trips for relevant members of the press, and orchestrated programming that promoted the brand’s unique value. Hotel packages, pop-up dinners, and a monthly artist series garnered a positive response. Specifically, we attracted attention from visitors and locals alike through the coordination 0f unique packages with the Grammy Museum Mississippi and Delta State University’s Bologna Performing Arts Center, where patrons were able to bundle show and tour tickets with an overnight stay at Cotton House. Green Olive also conceptualized a one-of-a-kind Valentine’s Day package, offering guests a romantic stay at the hotel, complete with champagne and a rooftop dinner, ultimately creating buzz around the hotel’s on-property amenities. Green Olive Media was responsible for key press placements in award-winning publications, including Southern Living, Garden & Gun, Mississippi Magazine, Delta Magazine and Mississippi Business Journal. We also activated a strong social media strategy focused on creating and building the brand’s online presence, honing in on the brand’s voice and messaging to build long-lasting relationships and experiences within the community. Our team created, organized and planned content that would resonate with the hotel’s audience and successfully sparked interest in on-property dining at Bar Fontaine and Delta Meat Market, unique special events and packages, and local happenings including those hosted by the Grammy Museum and Bologna Performing Arts Center. Green Olive worked closely with relevant influencers to connect the Cotton House brand with a wider reaching audience and secured widely-impactful Instagram “takeovers” with the Southern Living Hotel Collection. Through these efforts, the hotel’s following on Instagram grew by roughly 2,500%, and by over 4,000% on Facebook over the course of our first year of engagement.
Green Olive Media successfully secured coverage of Cotton House in target media publications, hosted FAM trips for relevant members of the press, and orchestrated programming that promoted the brand’s unique value. Hotel packages, pop-up dinners, and a monthly artist series garnered a positive response. Specifically, we attracted attention from visitors and locals alike through the coordination 0f unique packages with the Grammy Museum Mississippi and Delta State University’s Bologna Performing Arts Center, where patrons were able to bundle show and tour tickets with an overnight stay at Cotton House. Green Olive also conceptualized a one-of-a-kind Valentine’s Day package, offering guests a romantic stay at the hotel, complete with champagne and a rooftop dinner, ultimately creating buzz around the hotel’s on-property amenities. Green Olive Media was responsible for key press placements in award-winning publications, including Southern Living, Garden & Gun, Mississippi Magazine, Delta Magazine and Mississippi Business Journal. We also activated a strong social media strategy focused on creating and building the brand’s online presence, honing in on the brand’s voice and messaging to build long-lasting relationships and experiences within the community. Our team created, organized and planned content that would resonate with the hotel’s audience and successfully sparked interest in on-property dining at Bar Fontaine and Delta Meat Market, unique special events and packages, and local happenings including those hosted by the Grammy Museum and Bologna Performing Arts Center. Green Olive worked closely with relevant influencers to connect the Cotton House brand with a wider reaching audience and secured widely-impactful Instagram “takeovers” with the Southern Living Hotel Collection. Through these efforts, the hotel’s following on Instagram grew by roughly 2,500%, and by over 4,000% on Facebook over the course of our first year of engagement.
Delta Meat Market
Cleveland, MS
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Delta Meat Market
Cleveland, MS
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Delta Meat Market
Cleveland, MS
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Delta Meat Market
Cleveland, MS
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Delta Meat Market
Cleveland, MS
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After stints in the South’s culinary epicenters and its famed kitchens, James Beard award-nominated chef Cole Ellis returned to his hometown of Cleveland in 2013 to open Delta Meat Market, which soon became a local institution. In 2019, the market moved from its humble home on Cotton Row just across the street to Cotton House, where a tradition of good food, cold drinks, and fond memories would be continued. The brand itself demanded a refresh suitable for its new digs, without compromising all of the down-home charm and familial camaraderie that earned Delta Meat Market its loyal following.
After stints in the South’s culinary epicenters and its famed kitchens, James Beard award-nominated chef Cole Ellis returned to his hometown of Cleveland in 2013 to open Delta Meat Market, which soon became a local institution. In 2019, the market moved from its humble home on Cotton Row just across the street to Cotton House, where a tradition of good food, cold drinks, and fond memories would be continued. The brand itself demanded a refresh suitable for its new digs, without compromising all of the down-home charm and familial camaraderie that earned Delta Meat Market its loyal following.
After stints in the South’s culinary epicenters and its famed kitchens, James Beard award-nominated chef Cole Ellis returned to his hometown of Cleveland in 2013 to open Delta Meat Market, which soon became a local institution. In 2019, the market moved from its humble home on Cotton Row just across the street to Cotton House, where a tradition of good food, cold drinks, and fond memories would be continued. The brand itself demanded a refresh suitable for its new digs, without compromising all of the down-home charm and familial camaraderie that earned Delta Meat Market its loyal following.
After stints in the South’s culinary epicenters and its famed kitchens, James Beard award-nominated chef Cole Ellis returned to his hometown of Cleveland in 2013 to open Delta Meat Market, which soon became a local institution. In 2019, the market moved from its humble home on Cotton Row just across the street to Cotton House, where a tradition of good food, cold drinks, and fond memories would be continued. The brand itself demanded a refresh suitable for its new digs, without compromising all of the down-home charm and familial camaraderie that earned Delta Meat Market its loyal following.
After stints in the South’s culinary epicenters and its famed kitchens, James Beard award-nominated chef Cole Ellis returned to his hometown of Cleveland in 2013 to open Delta Meat Market, which soon became a local institution. In 2019, the market moved from its humble home on Cotton Row just across the street to Cotton House, where a tradition of good food, cold drinks, and fond memories would be continued. The brand itself demanded a refresh suitable for its new digs, without compromising all of the down-home charm and familial camaraderie that earned Delta Meat Market its loyal following.
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Refresh
Collateral Design
Menu Design
Food Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Refresh
Collateral Design
Menu Design
Food Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Refresh
Collateral Design
Menu Design
Food Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Refresh
Collateral Design
Menu Design
Food Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
PROCESS
Green Olive’s design team avoided stripping the market of its character, instead enriching the brand with retro visual cues reminiscent of the golden age of butchers and grocers -- a time when the expert behind the counter forged relationships with shoppers. Through the light rebrand, we explored a distinctively consistent aesthetic, but paid careful attention to finding a solution that maintained a sense of grit so important to the Delta Meat Market experience, and then carried it through playful collateral and an easy-to-maintain menu.
Our communications team first organized a week-long “Move Out Party” for Delta Meat Market’s loyal following in the Cleveland area while keeping chef Ellis and the restaurant at the forefront of local press during the transition to Cotton House Hotel. Green Olive established powerful partnerships with Melissa Townsend of Milk Punch Media, Carey Bringle of Peg Leg Porker, Wonderbird Spirits, and Casamigos during this series of kick-off events. We then organized and successfully executed a grand opening celebration, a vital step to define the Delta Meat Market brand in its new home. The communications team focused on chef Cole’s past successes and ongoing achievements, weaving a story worthy of national recognition amongst the food community, as well as increasing brand awareness among Delta locals and visitors alike. We crafted press lists of targeted food and lifestyle writers across the local, regional, and national markets, and secured profile pieces highlighting chef Cole and his signature recipes via in-print and on-air television demos. Green Olive Media successfully placed Delta Meat Market within national and regional dining guides to establish the eatery as a“must-dine” destination in Cleveland, touching on its unique brand story and menu. Green Olive pitched, secured, and coordinated complimentary experiences for members of the press to better understand chef Ellis’ culinary story while experiencing the Delta first hand, generating memorable narratives crafted for their readers. Furthermore, we utilized our creativity and understanding of the food and beverage market to develop specialty on- and off-premise events, including a dinner at the famed James Beard House in New York City, followed by a pop-up brunch in NYC hosted by fashion designer Billy Reid at his Bond Street retail outpost.
In addition to these efforts, Green Olive Media maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted current happenings and chef Ellis’ achievements, generating both awareness and excitement around special events such as the James Beard dinner and Billy Reid pop-up brunch. Much like initiatives behind our strategy for the hotel itself, we worked with relevant influencers to help reach an audience outside of Delta Meat Market’s pre-existing following.
Green Olive’s design team avoided stripping the market of its character, instead enriching the brand with retro visual cues reminiscent of the golden age of butchers and grocers -- a time when the expert behind the counter forged relationships with shoppers. Through the light rebrand, we explored a distinctively consistent aesthetic, but paid careful attention to finding a solution that maintained a sense of grit so important to the Delta Meat Market experience, and then carried it through playful collateral and an easy-to-maintain menu.
Our communications team first organized a week-long “Move Out Party” for Delta Meat Market’s loyal following in the Cleveland area while keeping chef Ellis and the restaurant at the forefront of local press during the transition to Cotton House Hotel. Green Olive established powerful partnerships with Melissa Townsend of Milk Punch Media, Carey Bringle of Peg Leg Porker, Wonderbird Spirits, and Casamigos during this series of kick-off events. We then organized and successfully executed a grand opening celebration, a vital step to define the Delta Meat Market brand in its new home. The communications team focused on chef Cole’s past successes and ongoing achievements, weaving a story worthy of national recognition amongst the food community, as well as increasing brand awareness among Delta locals and visitors alike. We crafted press lists of targeted food and lifestyle writers across the local, regional, and national markets, and secured profile pieces highlighting chef Cole and his signature recipes via in-print and on-air television demos. Green Olive Media successfully placed Delta Meat Market within national and regional dining guides to establish the eatery as a“must-dine” destination in Cleveland, touching on its unique brand story and menu. Green Olive pitched, secured, and coordinated complimentary experiences for members of the press to better understand chef Ellis’ culinary story while experiencing the Delta first hand, generating memorable narratives crafted for their readers. Furthermore, we utilized our creativity and understanding of the food and beverage market to develop specialty on- and off-premise events, including a dinner at the famed James Beard House in New York City, followed by a pop-up brunch in NYC hosted by fashion designer Billy Reid at his Bond Street retail outpost.
In addition to these efforts, Green Olive Media maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted current happenings and chef Ellis’ achievements, generating both awareness and excitement around special events such as the James Beard dinner and Billy Reid pop-up brunch. Much like initiatives behind our strategy for the hotel itself, we worked with relevant influencers to help reach an audience outside of Delta Meat Market’s pre-existing following.
Green Olive’s design team avoided stripping the market of its character, instead enriching the brand with retro visual cues reminiscent of the golden age of butchers and grocers -- a time when the expert behind the counter forged relationships with shoppers. Through the light rebrand, we explored a distinctively consistent aesthetic, but paid careful attention to finding a solution that maintained a sense of grit so important to the Delta Meat Market experience, and then carried it through playful collateral and an easy-to-maintain menu.
Our communications team first organized a week-long “Move Out Party” for Delta Meat Market’s loyal following in the Cleveland area while keeping chef Ellis and the restaurant at the forefront of local press during the transition to Cotton House Hotel. Green Olive established powerful partnerships with Melissa Townsend of Milk Punch Media, Carey Bringle of Peg Leg Porker, Wonderbird Spirits, and Casamigos during this series of kick-off events. We then organized and successfully executed a grand opening celebration, a vital step to define the Delta Meat Market brand in its new home. The communications team focused on chef Cole’s past successes and ongoing achievements, weaving a story worthy of national recognition amongst the food community, as well as increasing brand awareness among Delta locals and visitors alike. We crafted press lists of targeted food and lifestyle writers across the local, regional, and national markets, and secured profile pieces highlighting chef Cole and his signature recipes via in-print and on-air television demos. Green Olive Media successfully placed Delta Meat Market within national and regional dining guides to establish the eatery as a“must-dine” destination in Cleveland, touching on its unique brand story and menu. Green Olive pitched, secured, and coordinated complimentary experiences for members of the press to better understand chef Ellis’ culinary story while experiencing the Delta first hand, generating memorable narratives crafted for their readers. Furthermore, we utilized our creativity and understanding of the food and beverage market to develop specialty on- and off-premise events, including a dinner at the famed James Beard House in New York City, followed by a pop-up brunch in NYC hosted by fashion designer Billy Reid at his Bond Street retail outpost.
In addition to these efforts, Green Olive Media maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted current happenings and chef Ellis’ achievements, generating both awareness and excitement around special events such as the James Beard dinner and Billy Reid pop-up brunch. Much like initiatives behind our strategy for the hotel itself, we worked with relevant influencers to help reach an audience outside of Delta Meat Market’s pre-existing following.
Green Olive’s design team avoided stripping the market of its character, instead enriching the brand with retro visual cues reminiscent of the golden age of butchers and grocers -- a time when the expert behind the counter forged relationships with shoppers. Through the light rebrand, we explored a distinctively consistent aesthetic, but paid careful attention to finding a solution that maintained a sense of grit so important to the Delta Meat Market experience, and then carried it through playful collateral and an easy-to-maintain menu.
Our communications team first organized a week-long “Move Out Party” for Delta Meat Market’s loyal following in the Cleveland area while keeping chef Ellis and the restaurant at the forefront of local press during the transition to Cotton House Hotel. Green Olive established powerful partnerships with Melissa Townsend of Milk Punch Media, Carey Bringle of Peg Leg Porker, Wonderbird Spirits, and Casamigos during this series of kick-off events. We then organized and successfully executed a grand opening celebration, a vital step to define the Delta Meat Market brand in its new home. The communications team focused on chef Cole’s past successes and ongoing achievements, weaving a story worthy of national recognition amongst the food community, as well as increasing brand awareness among Delta locals and visitors alike. We crafted press lists of targeted food and lifestyle writers across the local, regional, and national markets, and secured profile pieces highlighting chef Cole and his signature recipes via in-print and on-air television demos. Green Olive Media successfully placed Delta Meat Market within national and regional dining guides to establish the eatery as a“must-dine” destination in Cleveland, touching on its unique brand story and menu. Green Olive pitched, secured, and coordinated complimentary experiences for members of the press to better understand chef Ellis’ culinary story while experiencing the Delta first hand, generating memorable narratives crafted for their readers. Furthermore, we utilized our creativity and understanding of the food and beverage market to develop specialty on- and off-premise events, including a dinner at the famed James Beard House in New York City, followed by a pop-up brunch in NYC hosted by fashion designer Billy Reid at his Bond Street retail outpost.
In addition to these efforts, Green Olive Media maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted current happenings and chef Ellis’ achievements, generating both awareness and excitement around special events such as the James Beard dinner and Billy Reid pop-up brunch. Much like initiatives behind our strategy for the hotel itself, we worked with relevant influencers to help reach an audience outside of Delta Meat Market’s pre-existing following.
RESULTS
Green Olive Media consistently secured press for Delta Meat Market in target media publications that created buzz around chef Ellis and the restaurant’s new location. We pitched and secured Delta Meat Market in award-winning publications including Garden & Gun, Taste of the South, Flavor & The Menu, Okra Magazine, Marriott Tribute Magazine, Delta Magazine, Mississippi Magazine, Mississippi Business Journal, Eat. Drink. Mississippi, and FSR Magazine chose chef Cole as one of its “Rising Restaurant Stars.” Green Olive played a pivotal role in event ideation and execution, including the James Beard House dinner that garnered attention from coast to coast. We facilitated a livestream of the event, with viewers tuning in to see the behind-the-scenes action in the kitchen. We also executed pop-up dinners with other celebrity chefs, including Jean-Paul Bourgeois and Cory Bahr, leading to brand growth on a national level. Furthermore, we strategized on-site programming to generate local and national awareness for Delta Meat Market, such as a holiday cooking class that was featured on Delta News TV and the Deep South Dining Podcast. Green Olive secured ongoing partnerships with brands such as Wonderbird Spirits and Other Half Brewing Company, and forged a strong relationship with Visit Mississippi. Additionally, chef Cole was featured on Netflix’s Somebody Feed Phil, where he discussed his deep-seated love for the Delta and his passion for Cleveland’s culinary scene. From a social mediastandpoint, Green Olive Media strategically executed a 60% increase in Delta Meat Market’s steadfast following on Facebook and Instagram.
Green Olive Media consistently secured press for Delta Meat Market in target media publications that created buzz around chef Ellis and the restaurant’s new location. We pitched and secured Delta Meat Market in award-winning publications including Garden & Gun, Taste of the South, Flavor & The Menu, Okra Magazine, Marriott Tribute Magazine, Delta Magazine, Mississippi Magazine, Mississippi Business Journal, Eat. Drink. Mississippi, and FSR Magazine chose chef Cole as one of its “Rising Restaurant Stars.” Green Olive played a pivotal role in event ideation and execution, including the James Beard House dinner that garnered attention from coast to coast. We facilitated a livestream of the event, with viewers tuning in to see the behind-the-scenes action in the kitchen. We also executed pop-up dinners with other celebrity chefs, including Jean-Paul Bourgeois and Cory Bahr, leading to brand growth on a national level. Furthermore, we strategized on-site programming to generate local and national awareness for Delta Meat Market, such as a holiday cooking class that was featured on Delta News TV and the Deep South Dining Podcast. Green Olive secured ongoing partnerships with brands such as Wonderbird Spirits and Other Half Brewing Company, and forged a strong relationship with Visit Mississippi. Additionally, chef Cole was featured on Netflix’s Somebody Feed Phil, where he discussed his deep-seated love for the Delta and his passion for Cleveland’s culinary scene. From a social mediastandpoint, Green Olive Media strategically executed a 60% increase in Delta Meat Market’s steadfast following on Facebook and Instagram.
Green Olive Media consistently secured press for Delta Meat Market in target media publications that created buzz around chef Ellis and the restaurant’s new location. We pitched and secured Delta Meat Market in award-winning publications including Garden & Gun, Taste of the South, Flavor & The Menu, Okra Magazine, Marriott Tribute Magazine, Delta Magazine, Mississippi Magazine, Mississippi Business Journal, Eat. Drink. Mississippi, and FSR Magazine chose chef Cole as one of its “Rising Restaurant Stars.” Green Olive played a pivotal role in event ideation and execution, including the James Beard House dinner that garnered attention from coast to coast. We facilitated a livestream of the event, with viewers tuning in to see the behind-the-scenes action in the kitchen. We also executed pop-up dinners with other celebrity chefs, including Jean-Paul Bourgeois and Cory Bahr, leading to brand growth on a national level. Furthermore, we strategized on-site programming to generate local and national awareness for Delta Meat Market, such as a holiday cooking class that was featured on Delta News TV and the Deep South Dining Podcast. Green Olive secured ongoing partnerships with brands such as Wonderbird Spirits and Other Half Brewing Company, and forged a strong relationship with Visit Mississippi. Additionally, chef Cole was featured on Netflix’s Somebody Feed Phil, where he discussed his deep-seated love for the Delta and his passion for Cleveland’s culinary scene. From a social mediastandpoint, Green Olive Media strategically executed a 60% increase in Delta Meat Market’s steadfast following on Facebook and Instagram.
Green Olive Media consistently secured press for Delta Meat Market in target media publications that created buzz around chef Ellis and the restaurant’s new location. We pitched and secured Delta Meat Market in award-winning publications including Garden & Gun, Taste of the South, Flavor & The Menu, Okra Magazine, Marriott Tribute Magazine, Delta Magazine, Mississippi Magazine, Mississippi Business Journal, Eat. Drink. Mississippi, and FSR Magazine chose chef Cole as one of its “Rising Restaurant Stars.” Green Olive played a pivotal role in event ideation and execution, including the James Beard House dinner that garnered attention from coast to coast. We facilitated a livestream of the event, with viewers tuning in to see the behind-the-scenes action in the kitchen. We also executed pop-up dinners with other celebrity chefs, including Jean-Paul Bourgeois and Cory Bahr, leading to brand growth on a national level. Furthermore, we strategized on-site programming to generate local and national awareness for Delta Meat Market, such as a holiday cooking class that was featured on Delta News TV and the Deep South Dining Podcast. Green Olive secured ongoing partnerships with brands such as Wonderbird Spirits and Other Half Brewing Company, and forged a strong relationship with Visit Mississippi. Additionally, chef Cole was featured on Netflix’s Somebody Feed Phil, where he discussed his deep-seated love for the Delta and his passion for Cleveland’s culinary scene. From a social mediastandpoint, Green Olive Media strategically executed a 60% increase in Delta Meat Market’s steadfast following on Facebook and Instagram.
Green Olive Media consistently secured press for Delta Meat Market in target media publications that created buzz around chef Ellis and the restaurant’s new location. We pitched and secured Delta Meat Market in award-winning publications including Garden & Gun, Taste of the South, Flavor & The Menu, Okra Magazine, Marriott Tribute Magazine, Delta Magazine, Mississippi Magazine, Mississippi Business Journal, Eat. Drink. Mississippi, and FSR Magazine chose chef Cole as one of its “Rising Restaurant Stars.” Green Olive played a pivotal role in event ideation and execution, including the James Beard House dinner that garnered attention from coast to coast. We facilitated a livestream of the event, with viewers tuning in to see the behind-the-scenes action in the kitchen. We also executed pop-up dinners with other celebrity chefs, including Jean-Paul Bourgeois and Cory Bahr, leading to brand growth on a national level. Furthermore, we strategized on-site programming to generate local and national awareness for Delta Meat Market, such as a holiday cooking class that was featured on Delta News TV and the Deep South Dining Podcast. Green Olive secured ongoing partnerships with brands such as Wonderbird Spirits and Other Half Brewing Company, and forged a strong relationship with Visit Mississippi. Additionally, chef Cole was featured on Netflix’s Somebody Feed Phil, where he discussed his deep-seated love for the Delta and his passion for Cleveland’s culinary scene. From a social mediastandpoint, Green Olive Media strategically executed a 60% increase in Delta Meat Market’s steadfast following on Facebook and Instagram.
Bar Fontaine
Cleveland, MS
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Bar Fontaine
Cleveland, MS
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Bar Fontaine
Cleveland, MS
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Bar Fontaine
Cleveland, MS
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Bar Fontaine
Cleveland, MS
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Chef Cole Ellis opened Bar Fontaine in the summer of 2019 on the rooftop of Cotton House, building upon the foundation of trust established by Delta Meat Market. Refined, yet entirely approachable, the bar and restaurant highlights locally-sourced ingredients that reflect the interplay of cultures alive and well in the Delta, showing respect for the history and longevity of the community in which it sits. Offering a breathtaking vantage point atop the tallest building on Cotton Row, Bar Fontaine offers guests the perfect backdrop to take in all that Cleveland has to offer.
Chef Cole Ellis opened Bar Fontaine in the summer of 2019 on the rooftop of Cotton House, building upon the foundation of trust established by Delta Meat Market. Refined, yet entirely approachable, the bar and restaurant highlights locally-sourced ingredients that reflect the interplay of cultures alive and well in the Delta, showing respect for the history and longevity of the community in which it sits. Offering a breathtaking vantage point atop the tallest building on Cotton Row, Bar Fontaine offers guests the perfect backdrop to take in all that Cleveland has to offer.
Chef Cole Ellis opened Bar Fontaine in the summer of 2019 on the rooftop of Cotton House, building upon the foundation of trust established by Delta Meat Market. Refined, yet entirely approachable, the bar and restaurant highlights locally-sourced ingredients that reflect the interplay of cultures alive and well in the Delta, showing respect for the history and longevity of the community in which it sits. Offering a breathtaking vantage point atop the tallest building on Cotton Row, Bar Fontaine offers guests the perfect backdrop to take in all that Cleveland has to offer.
Chef Cole Ellis opened Bar Fontaine in the summer of 2019 on the rooftop of Cotton House, building upon the foundation of trust established by Delta Meat Market. Refined, yet entirely approachable, the bar and restaurant highlights locally-sourced ingredients that reflect the interplay of cultures alive and well in the Delta, showing respect for the history and longevity of the community in which it sits. Offering a breathtaking vantage point atop the tallest building on Cotton Row, Bar Fontaine offers guests the perfect backdrop to take in all that Cleveland has to offer.
Chef Cole Ellis opened Bar Fontaine in the summer of 2019 on the rooftop of Cotton House, building upon the foundation of trust established by Delta Meat Market. Refined, yet entirely approachable, the bar and restaurant highlights locally-sourced ingredients that reflect the interplay of cultures alive and well in the Delta, showing respect for the history and longevity of the community in which it sits. Offering a breathtaking vantage point atop the tallest building on Cotton Row, Bar Fontaine offers guests the perfect backdrop to take in all that Cleveland has to offer.
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Design
Collateral Design
Menu Design
Food & Beverage Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Design
Collateral Design
Menu Design
Food & Beverage Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Design
Collateral Design
Menu Design
Food & Beverage Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
SERVICES
Strategic Brand Messaging
Strategic Brand Positioning
Logo Design
Collateral Design
Menu Design
Food & Beverage Photography
Email Marketing
Social Media Marketing
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
PROCESS
Bar Fontaine stakeholders approached Green Olive in need of a well-rounded brand that would serve the needs of both hotel visitors and locals in search of a culinary destination that couldn’t be found elsewhere in the community. Our design team eagerly got to work on a diverse solution that would ultimately complement the rooftop concept’s small plate and cocktail-centric menu, as well as its earthy, industrial ambiance. Inspired by classic food packaging, the aesthetics exude Italian charisma, lending a viewpoint for logo, collateral and menu design as sensorial as the experience itself.
Our communications team’s first initiative was to build excitement around chef Ellis’ forthcoming European concept, Bar Fontaine. Green Olive Media presented the new restaurant and bar to local press, generating awareness and anticipation as Ellis’ culinary empire grew. We crafted a targeted press list of writers across the nation, and pitching efforts highlighted the brand story, key talent, signature food and drink recipes, and an awe-inspiring rooftop view -- the only one of its kind in Downtown Cleveland. Green Olive Media strategically brainstormed on-premise programming such as an ongoing happy hour, and curated holiday dinners to encourage community participation and engagement. As with Delta Meat Market, Green Olive Media solicited and coordinated complimentary experiences for the press, where writers were able to immerse themselves in the Bar Fontaine experience like a Cleveland local.
Green Olive Media started at ground zero establishing a Bar Fontaine presence on social media platforms. The core of our strategy was to ensure Bar Fontaine had a distinct brand voice, entirely independent and separate from that of Delta Meat Market. We crafted specific content with this in mind, highlighting the beverage program and signature dishes, as well as the interior and exterior spaces.
Bar Fontaine stakeholders approached Green Olive in need of a well-rounded brand that would serve the needs of both hotel visitors and locals in search of a culinary destination that couldn’t be found elsewhere in the community. Our design team eagerly got to work on a diverse solution that would ultimately complement the rooftop concept’s small plate and cocktail-centric menu, as well as its earthy, industrial ambiance. Inspired by classic food packaging, the aesthetics exude Italian charisma, lending a viewpoint for logo, collateral and menu design as sensorial as the experience itself.
Our communications team’s first initiative was to build excitement around chef Ellis’ forthcoming European concept, Bar Fontaine. Green Olive Media presented the new restaurant and bar to local press, generating awareness and anticipation as Ellis’ culinary empire grew. We crafted a targeted press list of writers across the nation, and pitching efforts highlighted the brand story, key talent, signature food and drink recipes, and an awe-inspiring rooftop view -- the only one of its kind in Downtown Cleveland. Green Olive Media strategically brainstormed on-premise programming such as an ongoing happy hour, and curated holiday dinners to encourage community participation and engagement. As with Delta Meat Market, Green Olive Media solicited and coordinated complimentary experiences for the press, where writers were able to immerse themselves in the Bar Fontaine experience like a Cleveland local.
Green Olive Media started at ground zero establishing a Bar Fontaine presence on social media platforms. The core of our strategy was to ensure Bar Fontaine had a distinct brand voice, entirely independent and separate from that of Delta Meat Market. We crafted specific content with this in mind, highlighting the beverage program and signature dishes, as well as the interior and exterior spaces.
Bar Fontaine stakeholders approached Green Olive in need of a well-rounded brand that would serve the needs of both hotel visitors and locals in search of a culinary destination that couldn’t be found elsewhere in the community. Our design team eagerly got to work on a diverse solution that would ultimately complement the rooftop concept’s small plate and cocktail-centric menu, as well as its earthy, industrial ambiance. Inspired by classic food packaging, the aesthetics exude Italian charisma, lending a viewpoint for logo, collateral and menu design as sensorial as the experience itself.
Our communications team’s first initiative was to build excitement around chef Ellis’ forthcoming European concept, Bar Fontaine. Green Olive Media presented the new restaurant and bar to local press, generating awareness and anticipation as Ellis’ culinary empire grew. We crafted a targeted press list of writers across the nation, and pitching efforts highlighted the brand story, key talent, signature food and drink recipes, and an awe-inspiring rooftop view -- the only one of its kind in Downtown Cleveland. Green Olive Media strategically brainstormed on-premise programming such as an ongoing happy hour, and curated holiday dinners to encourage community participation and engagement. As with Delta Meat Market, Green Olive Media solicited and coordinated complimentary experiences for the press, where writers were able to immerse themselves in the Bar Fontaine experience like a Cleveland local.
Green Olive Media started at ground zero establishing a Bar Fontaine presence on social media platforms. The core of our strategy was to ensure Bar Fontaine had a distinct brand voice, entirely independent and separate from that of Delta Meat Market. We crafted specific content with this in mind, highlighting the beverage program and signature dishes, as well as the interior and exterior spaces.
Bar Fontaine stakeholders approached Green Olive in need of a well-rounded brand that would serve the needs of both hotel visitors and locals in search of a culinary destination that couldn’t be found elsewhere in the community. Our design team eagerly got to work on a diverse solution that would ultimately complement the rooftop concept’s small plate and cocktail-centric menu, as well as its earthy, industrial ambiance. Inspired by classic food packaging, the aesthetics exude Italian charisma, lending a viewpoint for logo, collateral and menu design as sensorial as the experience itself.
Our communications team’s first initiative was to build excitement around chef Ellis’ forthcoming European concept, Bar Fontaine. Green Olive Media presented the new restaurant and bar to local press, generating awareness and anticipation as Ellis’ culinary empire grew. We crafted a targeted press list of writers across the nation, and pitching efforts highlighted the brand story, key talent, signature food and drink recipes, and an awe-inspiring rooftop view -- the only one of its kind in Downtown Cleveland. Green Olive Media strategically brainstormed on-premise programming such as an ongoing happy hour, and curated holiday dinners to encourage community participation and engagement. As with Delta Meat Market, Green Olive Media solicited and coordinated complimentary experiences for the press, where writers were able to immerse themselves in the Bar Fontaine experience like a Cleveland local.
Green Olive Media started at ground zero establishing a Bar Fontaine presence on social media platforms. The core of our strategy was to ensure Bar Fontaine had a distinct brand voice, entirely independent and separate from that of Delta Meat Market. We crafted specific content with this in mind, highlighting the beverage program and signature dishes, as well as the interior and exterior spaces.
Bar Fontaine stakeholders approached Green Olive in need of a well-rounded brand that would serve the needs of both hotel visitors and locals in search of a culinary destination that couldn’t be found elsewhere in the community. Our design team eagerly got to work on a diverse solution that would ultimately complement the rooftop concept’s small plate and cocktail-centric menu, as well as its earthy, industrial ambiance. Inspired by classic food packaging, the aesthetics exude Italian charisma, lending a viewpoint for logo, collateral and menu design as sensorial as the experience itself.
Our communications team’s first initiative was to build excitement around chef Ellis’ forthcoming European concept, Bar Fontaine. Green Olive Media presented the new restaurant and bar to local press, generating awareness and anticipation as Ellis’ culinary empire grew. We crafted a targeted press list of writers across the nation, and pitching efforts highlighted the brand story, key talent, signature food and drink recipes, and an awe-inspiring rooftop view -- the only one of its kind in Downtown Cleveland. Green Olive Media strategically brainstormed on-premise programming such as an ongoing happy hour, and curated holiday dinners to encourage community participation and engagement. As with Delta Meat Market, Green Olive Media solicited and coordinated complimentary experiences for the press, where writers were able to immerse themselves in the Bar Fontaine experience like a Cleveland local.
Green Olive Media started at ground zero establishing a Bar Fontaine presence on social media platforms. The core of our strategy was to ensure Bar Fontaine had a distinct brand voice, entirely independent and separate from that of Delta Meat Market. We crafted specific content with this in mind, highlighting the beverage program and signature dishes, as well as the interior and exterior spaces.
RESULTS
Green Olive actively pitched Bar Fontaine in target media publications that supported the restaurant’s goal of crafting a story around chef Ellis and his locally-inspired Italian concept. Focused on increasing brand recognition amongst the beverage community on a national level, we simultaneously generated awareness for Bar Fontaine within the Cleveland market, quickly establishing the restaurant and bar as a popular favorite for locals and visitors alike. Success of specialty programming, like the New Year’s Eve celebration in which guests indulged in a three-course dinner with cocktail pairings and an overnight stay at Cotton House, garnered additional attention and strengthened the ties binding chef Cole to his devoted following of Delta neighbors. Green Olive successfully placed Bar Fontaine in award-winning publications including Garden & Gun, Eat. Drink. Mississippi, Taste of the South, Okra Magazine, Delta Magazine and Mississippi Magazine. We landed Ellis’ “Risi e Bisi” recipe on the Very Vera Show, where viewers learned how to make the dish at home. Green Olive landed interviews with Bar Fontaine’s bartender Matthew McCain in Desoto Magazine and Better Bartending, shining a spotlight on his background and expertise, the design of Bar Fontaine, and recipes for crowd favorite elixirs. Finally, Green Olive’s social media efforts contributed to audience growth of nearly 1,000% on Instagram and 1,250% on Facebook within our first year of engagement.
Green Olive actively pitched Bar Fontaine in target media publications that supported the restaurant’s goal of crafting a story around chef Ellis and his locally-inspired Italian concept. Focused on increasing brand recognition amongst the beverage community on a national level, we simultaneously generated awareness for Bar Fontaine within the Cleveland market, quickly establishing the restaurant and bar as a popular favorite for locals and visitors alike. Success of specialty programming, like the New Year’s Eve celebration in which guests indulged in a three-course dinner with cocktail pairings and an overnight stay at Cotton House, garnered additional attention and strengthened the ties binding chef Cole to his devoted following of Delta neighbors. Green Olive successfully placed Bar Fontaine in award-winning publications including Garden & Gun, Eat. Drink. Mississippi, Taste of the South, Okra Magazine, Delta Magazine and Mississippi Magazine. We landed Ellis’ “Risi e Bisi” recipe on the Very Vera Show, where viewers learned how to make the dish at home. Green Olive landed interviews with Bar Fontaine’s bartender Matthew McCain in Desoto Magazine and Better Bartending, shining a spotlight on his background and expertise, the design of Bar Fontaine, and recipes for crowd favorite elixirs. Finally, Green Olive’s social media efforts contributed to audience growth of nearly 1,000% on Instagram and 1,250% on Facebook within our first year of engagement.
Green Olive actively pitched Bar Fontaine in target media publications that supported the restaurant’s goal of crafting a story around chef Ellis and his locally-inspired Italian concept. Focused on increasing brand recognition amongst the beverage community on a national level, we simultaneously generated awareness for Bar Fontaine within the Cleveland market, quickly establishing the restaurant and bar as a popular favorite for locals and visitors alike. Success of specialty programming, like the New Year’s Eve celebration in which guests indulged in a three-course dinner with cocktail pairings and an overnight stay at Cotton House, garnered additional attention and strengthened the ties binding chef Cole to his devoted following of Delta neighbors. Green Olive successfully placed Bar Fontaine in award-winning publications including Garden & Gun, Eat. Drink. Mississippi, Taste of the South, Okra Magazine, Delta Magazine and Mississippi Magazine. We landed Ellis’ “Risi e Bisi” recipe on the Very Vera Show, where viewers learned how to make the dish at home. Green Olive landed interviews with Bar Fontaine’s bartender Matthew McCain in Desoto Magazine and Better Bartending, shining a spotlight on his background and expertise, the design of Bar Fontaine, and recipes for crowd favorite elixirs. Finally, Green Olive’s social media efforts contributed to audience growth of nearly 1,000% on Instagram and 1,250% on Facebook within our first year of engagement.
Green Olive actively pitched Bar Fontaine in target media publications that supported the restaurant’s goal of crafting a story around chef Ellis and his locally-inspired Italian concept. Focused on increasing brand recognition amongst the beverage community on a national level, we simultaneously generated awareness for Bar Fontaine within the Cleveland market, quickly establishing the restaurant and bar as a popular favorite for locals and visitors alike. Success of specialty programming, like the New Year’s Eve celebration in which guests indulged in a three-course dinner with cocktail pairings and an overnight stay at Cotton House, garnered additional attention and strengthened the ties binding chef Cole to his devoted following of Delta neighbors. Green Olive successfully placed Bar Fontaine in award-winning publications including Garden & Gun, Eat. Drink. Mississippi, Taste of the South, Okra Magazine, Delta Magazine and Mississippi Magazine. We landed Ellis’ “Risi e Bisi” recipe on the Very Vera Show, where viewers learned how to make the dish at home. Green Olive landed interviews with Bar Fontaine’s bartender Matthew McCain in Desoto Magazine and Better Bartending, shining a spotlight on his background and expertise, the design of Bar Fontaine, and recipes for crowd favorite elixirs. Finally, Green Olive’s social media efforts contributed to audience growth of nearly 1,000% on Instagram and 1,250% on Facebook within our first year of engagement.
Green Olive actively pitched Bar Fontaine in target media publications that supported the restaurant’s goal of crafting a story around chef Ellis and his locally-inspired Italian concept. Focused on increasing brand recognition amongst the beverage community on a national level, we simultaneously generated awareness for Bar Fontaine within the Cleveland market, quickly establishing the restaurant and bar as a popular favorite for locals and visitors alike. Success of specialty programming, like the New Year’s Eve celebration in which guests indulged in a three-course dinner with cocktail pairings and an overnight stay at Cotton House, garnered additional attention and strengthened the ties binding chef Cole to his devoted following of Delta neighbors. Green Olive successfully placed Bar Fontaine in award-winning publications including Garden & Gun, Eat. Drink. Mississippi, Taste of the South, Okra Magazine, Delta Magazine and Mississippi Magazine. We landed Ellis’ “Risi e Bisi” recipe on the Very Vera Show, where viewers learned how to make the dish at home. Green Olive landed interviews with Bar Fontaine’s bartender Matthew McCain in Desoto Magazine and Better Bartending, shining a spotlight on his background and expertise, the design of Bar Fontaine, and recipes for crowd favorite elixirs. Finally, Green Olive’s social media efforts contributed to audience growth of nearly 1,000% on Instagram and 1,250% on Facebook within our first year of engagement.
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READ SELECT PRESS
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Selected Works
The Ritz-CarltonDesign, Public Relations, Social Media | St. Louis, MO
Virgin HotelsDesign | International Brand
Live! by LoewsDesign | Arlington, TX
Loews Coronado Bay ResortDesign | Coronado, CA
Loews Coral Gables HotelDesign | Coral Gables, FL
The CassoDesign | Raleigh, NC
Lucky DayDesign | Covington, GA
The GarrisonDesign | Ozark, MO
Tysons RickhouseDesign | Tysons Corner, VA
The MemphianDesign | Memphis, TN
Loews Kansas City HotelDesign | Kansas City, MO
The Lodge at SonomaDesign | Sonoma, CA
Barbary Beach HouseDesign | Key West, FL
Havana Cabana HotelDesign | Key West, FL
Cotton House HotelDesign & Public Relations | Cleveland, MS
The Pool ClubDesign | Dallas, TX
Rib Country BBQDesign | Georgia & North Carolina
Sweetwater Brewing CompanyPublic Relations | Atlanta, GA
Heaton'sDesign | Kimpton Hotel - Vero Beach, FL
Loews HotelsDesign | International Brand
Sotherly HotelsDesign | National Brand
Marriott HotelsDesign | International Brand
Westin HotelsDesign | International Brand
The Ritz-CarltonDesign | International Brand
Stray HorseDesign | Houston, TX
All WaterDesign | Seattle, WA
Shorebreak ResortDesign | Huntington Beach, CA
The HubDesign | Watersound Beach, FL
C. Ellet'sDesign | Atlanta, GA
City PharmacyDesign | Covington, GA
Fox Bros. Bar-B-QPublic Relations & Design | Atlanta, GA
Sugarfire Smoke HousePublic Relations | Multiple Locations Across the Midwest
Chicken + BeerPublic Relations & Design | Atlanta, GA
Southern NationalPublic Relations & Design | Mobile, AL
Taqueria del SolPublic Relations | Atlanta, GA
SmithfieldPublic Relations | Smithfield, VA
Chef Tim ByresPublic Relations | Dallas, TX
Precinct Kitchen + BarDesign | Boston, MA
Pie ProvisionsDesign | Woodstock, GA
SalataPublic Relations | National Brand
ScoutDesign | Atlanta, GA
Holler & DashPublic Relations
SupericaDesign | Atlanta, GA
The El FelixDesign | Alpharetta, GA
Olive & SinclairPublic Relations & Design | Nashville, TN
The AshburnDesign | Chicago, IL
Fish BarDesign | New York, NY
Goo Goo ClusterPublic Relations & Design | Nashville, TN
Rowe BarDesign | St. Pete Beach, FL
St. Johns Provision Co.Design | Jacksonville, FL
Richards' Southern FriedDesign | Atlanta, GA
Community SmithPublic Relations & Design | Atlanta, GA
Village LawnDesign | Gulf Shores, AL
CanoePublic Relations & Design | Atlanta, GA
Bank & BourbonPublic Relations & Design | Philadelphia, PA
Mason'sPublic Relations & Design | Nashville, TN
Georgian TerracePublic Relations & Design | Atlanta, GA
Total Beverage SolutionPublic Relations & Design | National Campaign
© Green Olive Media
© Green Olive Media
© Green Olive Media
© Green Olive Media
© Green Olive Media