The Ritz-Carlton

St Louis, MO

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The Ritz-Carlton

St Louis, MO 

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The Ritz-Carlton

St Louis, MO 

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The Ritz-Carlton

St Louis, MO 

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The Ritz-Carlton

St Louis, MO 

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Casa Don
Alfonso

St Louis, MO

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Casa Don Alfonso

St Louis, MO 

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Casa Don Alfonso

St Louis, MO 

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Casa Don Alfonso

St Louis, MO 

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Casa Don Alfonso

St Louis, MO 

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SERVICES

Collateral & Menu Design
Website Design
Strategic Brand Positioning
Strategic Brand Messaging
Sales & Marketing Materials
Creative Copywriting
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
Crisis Communications
Social Media Marketing

SERVICES

Collateral & Menu Design
Website Design
Strategic Brand Positioning
Strategic Brand Messaging
Sales & Marketing Materials
Creative Copywriting
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
Crisis Communications
Social Media Marketing

SERVICES

Collateral & Menu Design
Website Design
Strategic Brand Positioning & Messaging
Sales & Marketing Materials
Creative Copywriting
Traditional Public Relations & Story Pitching
Community Relations & Partnership Development
Off-Premise Event Coordination and Marketing
On-Premise Event Development and Coordination
Crisis Communications
Social Media Marketing

SERVICES

Collateral & Menu Design
Website Design
Strategic Brand Positioning
Strategic Brand Messaging
Sales & Marketing Materials
Creative Copywriting
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
Crisis Communications
Social Media Marketing

SERVICES

Collateral & Menu Design
Website Design
Strategic Brand Positioning
Strategic Brand Messaging
Sales & Marketing Materials
Creative Copywriting
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
Off-Premise Event Coordination
On-Premise Event Development
Crisis Communications
Social Media Marketing

Over the years, the St. Louis food and beverage scene has given rise to a multitude of new and exciting restaurants and bars. When The Ritz-Carlton, St. Louis began strategizing a new direction for their in-house restaurant, they wanted it to tell its own story, while making sure it remained aligned with Ritz-Carlton brand promises. Enter Mario Iaccarino and his family’s international hospitality legacy. The Iaccarino’s have been in the hotel and restaurant business for generations, since the opening of the original Don Alfonso 1890 in S’ant Agata, Italy. The exuberance they bring to every detail of service is unmistakable. Casa Don Alfonso would be no different.

The Ritz-Carlton, St. Louis engaged Green Olive Media to convey the rich history of the Iaccarino family, highlighting the charm and sophistication they would bring to the brand experience. While the original Don Alfonso 1890 is Michelin starred, Casa Don Alfonso embarked on a more casual path. The restaurant would invite hotel guests and locals alike to embrace the essence of the Mediterranean spirit. The branding and design for Casa Don Alfonso took a playful approach with influences from the Iaccarino story and the Italian landscape. The tones of lilac throughout the beautifully designed interiors echo the hues of wisteria found throughout the Sorrentine Peninsula. Colorful watercolor illustrations take inspiration from the hand painted Italian signs outside family homes and local eateries. They also feel harmonious alongside the artisan crafted tiles seen throughout Casa Don Alfonso, mimicking the painter’s hand. Green Olive Media also worked with The Ritz-Carlton team to produce an expansive takeaway program, branding every element possible to bring the beauty and taste of Italy to people’s homes. The system is approachable and adds the same surprise and delight to meals enjoyed outside of the restaurant.

To create buzz surrounding the restaurant’s opening, Green Olive Media curated a robust strategy featuring an exclusive media preview for national writers and a celebratory ribbon cutting. Being weary of pandemic precautions and COVID-19 challenges, we crafted targeted press lists of food and travel writers across the nation and were able to pitch and secure six out-of-town media guests. The exclusive media preview allowed writers to experience Casa Don Alfonso firsthand and interview Mario Iaccarino while on-site. Finally, we arranged a celebratory ribbon cutting ceremony with local dignitaries and writers, securing on-air television coverage and post-event placements.

Green Olive Media developed and maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted the experience of dining at Casa Don Alfonso. Strategies focused on celebrating Mediterranean cuisine and generating both awareness & excitement around special events and holidays. We focused on developing relationships with media and influencers to showcase Casa Don Alfonso on social media to a larger audience.

Over the years, the St. Louis food and beverage scene has given rise to a multitude of new and exciting restaurants and bars. When The Ritz-Carlton, St. Louis began strategizing a new direction for their in-house restaurant, they wanted it to tell its own story, while making sure it remained aligned with Ritz-Carlton brand promises. Enter Mario Iaccarino and his family’s international hospitality legacy. The Iaccarino’s have been in the hotel and restaurant business for generations, since the opening of the original Don Alfonso 1890 in S’ant Agata, Italy. The exuberance they bring to every detail of service is unmistakable. Casa Don Alfonso would be no different.

The Ritz-Carlton, St. Louis engaged Green Olive Media to convey the rich history of the Iaccarino family, highlighting the charm and sophistication they would bring to the brand experience. While the original Don Alfonso 1890 is Michelin starred, Casa Don Alfonso embarked on a more casual path. The restaurant would invite hotel guests and locals alike to embrace the essence of the Mediterranean spirit. The branding and design for Casa Don Alfonso took a playful approach with influences from the Iaccarino story and the Italian landscape. The tones of lilac throughout the beautifully designed interiors echo the hues of wisteria found throughout the Sorrentine Peninsula. Colorful watercolor illustrations take inspiration from the hand painted Italian signs outside family homes and local eateries. They also feel harmonious alongside the artisan crafted tiles seen throughout Casa Don Alfonso, mimicking the painter’s hand. Green Olive Media also worked with The Ritz-Carlton team to produce an expansive takeaway program, branding every element possible to bring the beauty and taste of Italy to people’s homes. The system is approachable and adds the same surprise and delight to meals enjoyed outside of the restaurant.

To create buzz surrounding the restaurant’s opening, Green Olive Media curated a robust strategy featuring an exclusive media preview for national writers and a celebratory ribbon cutting. Being weary of pandemic precautions and COVID-19 challenges, we crafted targeted press lists of food and travel writers across the nation and were able to pitch and secure six out-of-town media guests. The exclusive media preview allowed writers to experience Casa Don Alfonso firsthand and interview Mario Iaccarino while on-site. Finally, we arranged a celebratory ribbon cutting ceremony with local dignitaries and writers, securing on-air television coverage and post-event placements.

Green Olive Media developed and maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted the experience of dining at Casa Don Alfonso. Strategies focused on celebrating Mediterranean cuisine and generating both awareness & excitement around special events and holidays. We focused on developing relationships with media and influencers to showcase Casa Don Alfonso on social media to a larger audience.
 

Over the years, the St. Louis food and beverage scene has given rise to a multitude of new and exciting restaurants and bars. When The Ritz-Carlton, St. Louis began strategizing a new direction for their in-house restaurant, they wanted it to tell its own story, while making sure it remained aligned with Ritz-Carlton brand promises. Enter Mario Iaccarino and his family’s international hospitality legacy. The Iaccarino’s have been in the hotel and restaurant business for generations, since the opening of the original Don Alfonso 1890 in S’ant Agata, Italy. The exuberance they bring to every detail of service is unmistakable. Casa Don Alfonso would be no different.

The Ritz-Carlton, St. Louis engaged Green Olive Media to convey the rich history of the Iaccarino family, highlighting the charm and sophistication they would bring to the brand experience. While the original Don Alfonso 1890 is Michelin starred, Casa Don Alfonso embarked on a more casual path. The restaurant would invite hotel guests and locals alike to embrace the essence of the Mediterranean spirit. The branding and design for Casa Don Alfonso took a playful approach with influences from the Iaccarino story and the Italian landscape. The tones of lilac throughout the beautifully designed interiors echo the hues of wisteria found throughout the Sorrentine Peninsula. Colorful watercolor illustrations take inspiration from the hand painted Italian signs outside family homes and local eateries. They also feel harmonious alongside the artisan crafted tiles seen throughout Casa Don Alfonso, mimicking the painter’s hand. Green Olive Media also worked with The Ritz-Carlton team to produce an expansive takeaway program, branding every element possible to bring the beauty and taste of Italy to people’s homes. The system is approachable and adds the same surprise and delight to meals enjoyed outside of the restaurant.

To create buzz surrounding the restaurant’s opening, Green Olive Media curated a robust strategy featuring an exclusive media preview for national writers and a celebratory ribbon cutting. Being weary of pandemic precautions and COVID-19 challenges, we crafted targeted press lists of food and travel writers across the nation and were able to pitch and secure six out-of-town media guests. The exclusive media preview allowed writers to experience Casa Don Alfonso firsthand and interview Mario Iaccarino while on-site. Finally, we arranged a celebratory ribbon cutting ceremony with local dignitaries and writers, securing on-air television coverage and post-event placements.

Green Olive Media developed and maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted the experience of dining at Casa Don Alfonso. Strategies focused on celebrating Mediterranean cuisine and generating both awareness & excitement around special events and holidays. We focused on developing relationships with media and influencers to showcase Casa Don Alfonso on social media to a larger audience.
 

Over the years, the St. Louis food and beverage scene has given rise to a multitude of new and exciting restaurants and bars. When The Ritz-Carlton, St. Louis began strategizing a new direction for their in-house restaurant, they wanted it to tell its own story, while making sure it remained aligned with Ritz-Carlton brand promises. Enter Mario Iaccarino and his family’s international hospitality legacy. The Iaccarino’s have been in the hotel and restaurant business for generations, since the opening of the original Don Alfonso 1890 in S’ant Agata, Italy. The exuberance they bring to every detail of service is unmistakable. Casa Don Alfonso would be no different.

The Ritz-Carlton, St. Louis engaged Green Olive Media to convey the rich history of the Iaccarino family, highlighting the charm and sophistication they would bring to the brand experience. While the original Don Alfonso 1890 is Michelin starred, Casa Don Alfonso embarked on a more casual path. The restaurant would invite hotel guests and locals alike to embrace the essence of the Mediterranean spirit. The branding and design for Casa Don Alfonso took a playful approach with influences from the Iaccarino story and the Italian landscape. The tones of lilac throughout the beautifully designed interiors echo the hues of wisteria found throughout the Sorrentine Peninsula. Colorful watercolor illustrations take inspiration from the hand painted Italian signs outside family homes and local eateries. They also feel harmonious alongside the artisan crafted tiles seen throughout Casa Don Alfonso, mimicking the painter’s hand. Green Olive Media also worked with The Ritz-Carlton team to produce an expansive takeaway program, branding every element possible to bring the beauty and taste of Italy to people’s homes. The system is approachable and adds the same surprise and delight to meals enjoyed outside of the restaurant.

To create buzz surrounding the restaurant’s opening, Green Olive Media curated a robust strategy featuring an exclusive media preview for national writers and a celebratory ribbon cutting. Being weary of pandemic precautions and COVID-19 challenges, we crafted targeted press lists of food and travel writers across the nation and were able to pitch and secure six out-of-town media guests. The exclusive media preview allowed writers to experience Casa Don Alfonso firsthand and interview Mario Iaccarino while on-site. Finally, we arranged a celebratory ribbon cutting ceremony with local dignitaries and writers, securing on-air television coverage and post-event placements.

Green Olive Media developed and maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted the experience of dining at Casa Don Alfonso. Strategies focused on celebrating Mediterranean cuisine and generating both awareness & excitement around special events and holidays. We focused on developing relationships with media and influencers to showcase Casa Don Alfonso on social media to a larger audience.
 

Over the years, the St. Louis food and beverage scene has given rise to a multitude of new and exciting restaurants and bars. When The Ritz-Carlton, St. Louis began strategizing a new direction for their in-house restaurant, they wanted it to tell its own story, while making sure it remained aligned with Ritz-Carlton brand promises. Enter Mario Iaccarino and his family’s international hospitality legacy. The Iaccarino’s have been in the hotel and restaurant business for generations, since the opening of the original Don Alfonso 1890 in S’ant Agata, Italy. The exuberance they bring to every detail of service is unmistakable. Casa Don Alfonso would be no different.

The Ritz-Carlton, St. Louis engaged Green Olive Media to convey the rich history of the Iaccarino family, highlighting the charm and sophistication they would bring to the brand experience. While the original Don Alfonso 1890 is Michelin starred, Casa Don Alfonso embarked on a more casual path. The restaurant would invite hotel guests and locals alike to embrace the essence of the Mediterranean spirit. The branding and design for Casa Don Alfonso took a playful approach with influences from the Iaccarino story and the Italian landscape. The tones of lilac throughout the beautifully designed interiors echo the hues of wisteria found throughout the Sorrentine Peninsula. Colorful watercolor illustrations take inspiration from the hand painted Italian signs outside family homes and local eateries. They also feel harmonious alongside the artisan crafted tiles seen throughout Casa Don Alfonso, mimicking the painter’s hand. Green Olive Media also worked with The Ritz-Carlton team to produce an expansive takeaway program, branding every element possible to bring the beauty and taste of Italy to people’s homes. The system is approachable and adds the same surprise and delight to meals enjoyed outside of the restaurant.

To create buzz surrounding the restaurant’s opening, Green Olive Media curated a robust strategy featuring an exclusive media preview for national writers and a celebratory ribbon cutting. Being weary of pandemic precautions and COVID-19 challenges, we crafted targeted press lists of food and travel writers across the nation and were able to pitch and secure six out-of-town media guests. The exclusive media preview allowed writers to experience Casa Don Alfonso firsthand and interview Mario Iaccarino while on-site. Finally, we arranged a celebratory ribbon cutting ceremony with local dignitaries and writers, securing on-air television coverage and post-event placements.

Green Olive Media developed and maintained a social media presence on Facebook and Instagram to build a following and thoughtfully engage with the restaurant’s followers. We centered our social media strategy around creating, organizing and planning content that highlighted the experience of dining at Casa Don Alfonso. Strategies focused on celebrating Mediterranean cuisine and generating both awareness & excitement around special events and holidays. We focused on developing relationships with media and influencers to showcase Casa Don Alfonso on social media to a larger audience.

The Cigar Club

St. Louis, MO

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The Cigar Club

St. Louis, MO 

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The Cigar Club

St. Louis, MO 

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The Cigar Club

St. Louis, MO 

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The Cigar Club

St. Louis, MO 

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For over two decades, The Cigar Club at The-Ritz Carlton, St. Louis has been an iconic institution for its discerning members. A relic of bygone times, it preserves a pastime that some may consider taboo in more wholesome circles. However, this is what make it so special. It is the last remaining Ritz-Carlton Cigar Club in the world. With a well established roster of members, the club wanted to commemorate its 20+ years in business. The interiors were fully remodeled through a modern lens and an old world sophistication. They just needed a brand system to match.

For over two decades, The Cigar Club at The-Ritz Carlton, St. Louis has been an iconic institution for its discerning members. A relic of bygone times, it preserves a pastime that some may consider taboo in more wholesome circles. However, this is what make it so special. It is the last remaining Ritz-Carlton Cigar Club in the world. With a well established roster of members, the club wanted to commemorate its 20+ years in business. The interiors were fully remodeled through a modern lens and an old world sophistication. They just needed a brand system to match.
 

For over two decades, The Cigar Club at The-Ritz Carlton, St. Louis has been an iconic institution for its discerning members. A relic of bygone times, it preserves a pastime that some may consider taboo in more wholesome circles. However, this is what make it so special. It is the last remaining Ritz-Carlton Cigar Club in the world. With a well established roster of members, the club wanted to commemorate its 20+ years in business. The interiors were fully remodeled through a modern lens and an old world sophistication. They just needed a brand system to match.
 

For over two decades, The Cigar Club at The-Ritz Carlton, St. Louis has been an iconic institution for its discerning members. A relic of bygone times, it preserves a pastime that some may consider taboo in more wholesome circles. However, this is what make it so special. It is the last remaining Ritz-Carlton Cigar Club in the world. With a well established roster of members, the club wanted to commemorate its 20+ years in business. The interiors were fully remodeled through a modern lens and an old world sophistication. They just needed a brand system to match.
 

For over two decades, The Cigar Club at The-Ritz Carlton, St. Louis has been an iconic institution for its discerning members. A relic of bygone times, it preserves a pastime that some may consider taboo in more wholesome circles. However, this is what make it so special. It is the last remaining Ritz-Carlton Cigar Club in the world. With a well established roster of members, the club wanted to commemorate its 20+ years in business. The interiors were fully remodeled through a modern lens and an old world sophistication. They just needed a brand system to match.
 

The Solarium

St. Louis, MO

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The Solarium

St. Louis, MO 

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The Solarium

St. Louis, MO 

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The Solarium

St. Louis, MO 

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The Solarium

St. Louis, MO 

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The Solarium is the perfect addition to The Ritz-Carlton, St. Louis’ more than 30,000 square feet of meeting and event spaces. Opened in 2021, the long-underutilized area above the hotel’s porte cochere was redesigned with the most luxurious special event accommodations in mind, while thoughtfully taking post-pandemic demand for open air spaces into account. The result is a breathtaking indoor/outdoor space featuring removable glass panels and an ivy-laced lattice ceiling. Appropriate for the most intimate of celebrations to lavish receptions alike, The Solarium’s reputation for surprising and delighting guests has made it one of the area’s most sought-after event venues year-round.

The Solarium is the perfect addition to The Ritz-Carlton, St. Louis’ more than 30,000 square feet of meeting and event spaces. Opened in 2021, the long-underutilized area above the hotel’s porte cochere was redesigned with the most luxurious special event accommodations in mind, while thoughtfully taking post-pandemic demand for open air spaces into account. The result is a breathtaking indoor/outdoor space featuring removable glass panels and an ivy-laced lattice ceiling. Appropriate for the most intimate of celebrations to lavish receptions alike, The Solarium’s reputation for surprising and delighting guests has made it one of the area’s most sought-after event venues year-round.
 

The Solarium is the perfect addition to The Ritz-Carlton, St. Louis’ more than 30,000 square feet of meeting and event spaces. Opened in 2021, the long-underutilized area above the hotel’s porte cochere was redesigned with the most luxurious special event accommodations in mind, while thoughtfully taking post-pandemic demand for open air spaces into account. The result is a breathtaking indoor/outdoor space featuring removable glass panels and an ivy-laced lattice ceiling. Appropriate for the most intimate of celebrations to lavish receptions alike, The Solarium’s reputation for surprising and delighting guests has made it one of the area’s most sought-after event venues year-round.
 

The Solarium is the perfect addition to The Ritz-Carlton, St. Louis’ more than 30,000 square feet of meeting and event spaces. Opened in 2021, the long-underutilized area above the hotel’s porte cochere was redesigned with the most luxurious special event accommodations in mind, while thoughtfully taking post-pandemic demand for open air spaces into account. The result is a breathtaking indoor/outdoor space featuring removable glass panels and an ivy-laced lattice ceiling. Appropriate for the most intimate of celebrations to lavish receptions alike, The Solarium’s reputation for surprising and delighting guests has made it one of the area’s most sought-after event venues year-round.
 

The Solarium is the perfect addition to The Ritz-Carlton, St. Louis’ more than 30,000 square feet of meeting and event spaces. Opened in 2021, the long-underutilized area above the hotel’s porte cochere was redesigned with the most luxurious special event accommodations in mind, while thoughtfully taking post-pandemic demand for open air spaces into account. The result is a breathtaking indoor/outdoor space featuring removable glass panels and an ivy-laced lattice ceiling. Appropriate for the most intimate of celebrations to lavish receptions alike, The Solarium’s reputation for surprising and delighting guests has made it one of the area’s most sought-after event venues year-round.
 

SERVICES

Logo Design
Menu Design
Strategic Brand Positioning
Strategic Brand Messaging
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
On-Premise Event Development

SERVICES

Logo Design
Menu Design
Strategic Brand Positioning
Strategic Brand Messaging
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
On-Premise Event Development

SERVICES

Logo Design
Menu Design
Strategic Brand Positioning
Strategic Brand Messaging
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
On-Premise Event Development

SERVICES

Logo Design
Menu Design
Strategic Brand Positioning
Strategic Brand Messaging
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
On-Premise Event Development

SERVICES

Logo Design
Menu Design
Strategic Brand Positioning
Strategic Brand Messaging
Traditional Public Relations
Story Pitching
Community Relations
Partnership Development
On-Premise Event Development

Drawing inspiration from the vegetation and plant life that thrive in a light filled environment, Green Olive’s design team began work on a brand identity system that would speak to the venue’s dramatic aesthetic. Honing in on the name itself, solariums are meant to allow optimal natural light to enter a room, making them the ideal greenhouses for flowers or plants that require exposure to the sun. Drawing from these ideas of growth, the main logotype makes use of characters that weave and bend, mimicking a vine or stem that may similarly bend towards the light in order to flourish. Our solution characterizes The Solarium as the choice destination for events, ensuring that it makes any occasion unforgettably special.

As one of the most highly-anticipated event spaces opening in St. Louis, our public relations team worked with area print and broadcast outlets to unveil The Solarium upon its completion. Of note, the hotel’s general manager was featured on the local Fox 2 channel, giving a tour of the space to viewers, while we also secured dedicated coverage in St. Louis Magazine and the St. Louis Post-Dispatch. In addition to these wide-ranging placements, Green Olive Media also helped facilitate an 11-page cover story for St. Louis Bride Magazine, highlighting The Solarium and a selection of hotel destinations

Drawing inspiration from the vegetation and plant life that thrive in a light filled environment, Green Olive’s design team began work on a brand identity system that would speak to the venue’s dramatic aesthetic. Honing in on the name itself, solariums are meant to allow optimal natural light to enter a room, making them the ideal greenhouses for flowers or plants that require exposure to the sun. Drawing from these ideas of growth, the main logotype makes use of characters that weave and bend, mimicking a vine or stem that may similarly bend towards the light in order to flourish. Our solution characterizes The Solarium as the choice destination for events, ensuring that it makes any occasion unforgettably special.

As one of the most highly-anticipated event spaces opening in St. Louis, our public relations team worked with area print and broadcast outlets to unveil The Solarium upon its completion. Of note, the hotel’s general manager was featured on the local Fox 2 channel, giving a tour of the space to viewers, while we also secured dedicated coverage in St. Louis Magazine and the St. Louis Post-Dispatch. In addition to these wide-ranging placements, Green Olive Media also helped facilitate an 11-page cover story for St. Louis Bride Magazine, highlighting The Solarium and a selection of hotel destinations
 

Drawing inspiration from the vegetation and plant life that thrive in a light filled environment, Green Olive’s design team began work on a brand identity system that would speak to the venue’s dramatic aesthetic. Honing in on the name itself, solariums are meant to allow optimal natural light to enter a room, making them the ideal greenhouses for flowers or plants that require exposure to the sun. Drawing from these ideas of growth, the main logotype makes use of characters that weave and bend, mimicking a vine or stem that may similarly bend towards the light in order to flourish. Our solution characterizes The Solarium as the choice destination for events, ensuring that it makes any occasion unforgettably special.

As one of the most highly-anticipated event spaces opening in St. Louis, our public relations team worked with area print and broadcast outlets to unveil The Solarium upon its completion. Of note, the hotel’s general manager was featured on the local Fox 2 channel, giving a tour of the space to viewers, while we also secured dedicated coverage in St. Louis Magazine and the St. Louis Post-Dispatch. In addition to these wide-ranging placements, Green Olive Media also helped facilitate an 11-page cover story for St. Louis Bride Magazine, highlighting The Solarium and a selection of hotel destinations
 

Drawing inspiration from the vegetation and plant life that thrive in a light filled environment, Green Olive’s design team began work on a brand identity system that would speak to the venue’s dramatic aesthetic. Honing in on the name itself, solariums are meant to allow optimal natural light to enter a room, making them the ideal greenhouses for flowers or plants that require exposure to the sun. Drawing from these ideas of growth, the main logotype makes use of characters that weave and bend, mimicking a vine or stem that may similarly bend towards the light in order to flourish. Our solution characterizes The Solarium as the choice destination for events, ensuring that it makes any occasion unforgettably special.

As one of the most highly-anticipated event spaces opening in St. Louis, our public relations team worked with area print and broadcast outlets to unveil The Solarium upon its completion. Of note, the hotel’s general manager was featured on the local Fox 2 channel, giving a tour of the space to viewers, while we also secured dedicated coverage in St. Louis Magazine and the St. Louis Post-Dispatch. In addition to these wide-ranging placements, Green Olive Media also helped facilitate an 11-page cover story for St. Louis Bride Magazine, highlighting The Solarium and a selection of hotel destinations

Drawing inspiration from the vegetation and plant life that thrive in a light filled environment, Green Olive’s design team began work on a brand identity system that would speak to the venue’s dramatic aesthetic. Honing in on the name itself, solariums are meant to allow optimal natural light to enter a room, making them the ideal greenhouses for flowers or plants that require exposure to the sun. Drawing from these ideas of growth, the main logotype makes use of characters that weave and bend, mimicking a vine or stem that may similarly bend towards the light in order to flourish. Our solution characterizes The Solarium as the choice destination for events, ensuring that it makes any occasion unforgettably special.

As one of the most highly-anticipated event spaces opening in St. Louis, our public relations team worked with area print and broadcast outlets to unveil The Solarium upon its completion. Of note, the hotel’s general manager was featured on the local Fox 2 channel, giving a tour of the space to viewers, while we also secured dedicated coverage in St. Louis Magazine and the St. Louis Post-Dispatch. In addition to these wide-ranging placements, Green Olive Media also helped facilitate an 11-page cover story for St. Louis Bride Magazine, highlighting The Solarium and a selection of hotel destinations
 

© Green Olive Media

© Green Olive Media

© Green Olive Media

© Green Olive Media

© Green Olive Media